Ccilu - Shoe Tower

While working at LJP International, our brand licensor Ccilu requested a shoe tower for their shoes to be displayed in select Macy’s stores throughout the U.S. as an introduction to their shoe brand. Shoe towers are in-store popup signage that are displayed on a metal stand which has shelving for placing shoes to be displayed along with the advertisement.

The “Stand your ground” ad was provided by our licensor to be incorporated into the popup’s design. Using InDesign, I created and designed the signage to print production specs. This shoe tower was used for men’s and women’s Spring/Summer 2016 shoe collection.